Monthly Archives: October 2015

Market Research
“Marketing Research – the function that links the consumer, customer and public to the marketer through information that is used to identify and define marketing opportunities and problems, to generate, refine and evaluate marketing actions, to monitor marketing performance and to improve understanding of the marketing process.” This is a […]

Marketing research

Email marketing 5
Tell me and I will forget, show me and I may remember, involve me and I will understand ~ Confucius If you think email marketing is dead, think again. It is not if but how you should ask. As any business, you need to keep your customers interested and engaged […]

Email Marketing Software

Planning Models
Everything should be made as simple as possible, but not simpler. – Albert Einstein Marketing plan is crucial for implementation, right execution, analysis and control of your strategy or campaign. There are many marketing planning models that can help and plenty that are can only confuse. Here you can find a […]

Top 6 Plannning Models

Marketing Plan
“A year from now, you’ll wish you had started today.” – Karen Lamb Every business, small or large at one point would need a marketing plan. It can stay in your head (I know what I need to do and how) but we would strongly advise that you write it […]

Your Marketing Plan

Marketing dictionary
“If you can’t explain it to a 6-year old, you don’t know it yourself.” – Albert Einstein Below you can find explanation to common marketing terms, mainly used within marketing plans and strategy. There are a lot of terms just to confuse you and will not help you to understand […]

Marketing Jargon Buster